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The Business of Self-Publishing
Self-publishing has become a common practice for many writers. Writers? reasons for self-publishing are varied, but it is commonly known that many writers want the accolades of having published work, no matter who publishes it. The freedom and business aspects of publishing work independently are desirable to many writers. A self-published writer is one who is in control of every aspect of their published work. The term self-publishing is defined as the publishing of books and other media by the authors of those works, instead of being established by third-party publishers. The advancement of technology has caused an increase in the self-publishers world, but it still only represents a small percentage of the publishing industry in terms of sales. The proliferation of media channels and web logging has contributed to the increase in self-publishers.
The business of publishing books and other media independently is one that is unique and different from any other business. The most distinguishing characteristic of self-publishing is the absence of a traditional publisher. The author of the content takes on the role of the traditional publisher. The author is given editorial control of the content, arranging for printing, marketing the material, and distributing the material to consumers and retailers. The published books may be printed on demand with no inventory, which places a large amount of financial risk for the venue on the author?s shoulders. Many self-published authors end up subsidizing their work rather than making money from it. Digital printing technology has made it possible for the self-publishing concept to become mainstream in digital photo book printing. Self-publishers are able to get individually printed photo books from firms like Apple?s iPhoto, FotoInsight, Snapfish, and Printing-1.
The motives for publishing work independently are varied, and there are numerous reasons for choosing to self-publish. One common reason is that the work of the author is not of interest to the commercial publisher, and otherwise not marketable. Some other common reasons for self publishing include an author?s preference to retain complete editorial control over content. Many writers are unwilling to compromise when it comes to the editing of their work, and some prefer to have their work presented ?as is.? Writers may also be denied publication because they are unknown and don?t have a substantial resume. Self-publishing may also be an alternative for writers who have written material on a popular topic but that is only of interest in a small geographic area. Topics that address an obscure topic in which few people are interested may also be denied publication by commercial publishers.
Writers of controversial works may also choose to self-publish, as many traditional publishers refuse to work with controversial writings. There are also some authors choose self-publishing because they want a larger percentage return from retail sales. Whatever the reason for self-publishing, authors should know that there is extensive work required in publishing a book alone. Publishing alone involves a long list of tasks, which include prepublication and publication. Prepublication includes editing or obtaining editing for the manuscript, proofreading, establishing yourself as a legal retail business, and obtaining an ISBN ?Cataloging in Publication? number. The publication process involves formatting the manuscript, providing front matter and back matter, and providing cover art for the front and back covers and the spine of the book. Self-publishers must also obtain printing quotes, determine how the manuscript will be delivered to the printer, and pay for printing and delivery of finished books. Self-publishing is a business that many writers prefer to avoid, but for others it may be the only way to have the work printed and available to the public.
Copyright lawyer trademark Learning about a Copyright Lawyer Trademark You may need a copyright lawyer trademark if you own your own website or are an author of a book. If you haven?t already spoke with one you may want to do it very soon to find out if your articles/site can be trademarked or if it is already taken. One way to make sure you have the copyright to all of your work is by making sure you have the little ?c? inside the circle at the end of your article or the bottom of your webpage. For instance a slogan can be considered a trademark, think of the milk commercial, remember that certain phrase? You can bet money that had a copyright lawyer trademark it for the milk company. There are many popular household products that have been trademarked; you probably wouldn?t recognize the product without it. Drive down the road and look at how many trademarks you see on restaurants, each one of those famous places had a copyright lawyer trademark their signature. Many products that may need protecting may include songs, products such as household or commercial, designs, ads, etc. If you think the idea is a good one, it probably needs some form of protection and the best person to help you with that is a copyright lawyer trademark. There are actually three forms of trademark that you probably weren?t aware of which is why a good copyright lawyer trademark will come in handy. There is common trademark which is just like it sounds. A state trademark, which means you, filed your trademark with the state in which you reside. An example for this might be a company using their city in their business name. Third is the federal registration trademark, this is a registration that can be renewed every year or forever. Someone that has a website that is becoming popular may want to make sure they reserve their trademark forever so that someone else doesn?t buy it down the road. Keep in mind that just because you buy a domain name doesn?t mean you actually own the trademark, you might actually see another site with the same name. If you don?t want this to be the case, have a copyright lawyer trademark it. A great example of showing you how a copyright lawyer trademark works would be by looking at the recent celebrities that bought the trademarks to their children?s names so no one can cash in on their names. Believe it or not even a copyright lawyer can have a trademark, that?s right they may have their own site or logo on a business card. In this case they?ve probably done all that fancy paperwork that you are getting started to do, which means they?ll have first hand knowledge when it comes time to help you out. This should actually make you feel a lot more comfortable than dealing with a lawyer that just knows the job; this one actually has experience that will help you. Know what you want to be yours and how long you want it; if it is something that you just can?t live without or you know will be worth something someday you may want to hire a copyright lawyer to trademark it. This way it is always yours and you never have to worry about someone else using it, they will always have to have your permission. Not to mention if they ever try suing you for using it you can always prove that you are the owner. Protect your stuff by getting a copyright lawyer trademark all things that matter.
Reduce Employee Turnover and Produce a Great Employee For so many businesses in the United States it is the same picture they see year in and year out. Employees come, get trained, start to be efficient at work and then they leave. The company needs to train somebody new. To reduce employee turnover and produce a great employee, many things need to be established within a company as a support structure. Many companies so often neglect to ask and wonder what their employees might like or think would be helpful to make their work environment and conditions positive ones. Whether owning a small or a large company, your immediate concerns probably lie within making profits to be able to keep the company running and to be able to pay your employees. Of course, running a company takes a lot of effort and work hours spent solely on that. But every time one of your employees leaves, you loose capital--capital you have invested in his or her training and knowledge. The knowledge capital you loose is all the information that the employee has absorbed during his or her employment at your company and all the new skills he or she might have added during the course of his employment. So how can you make your company and working for your company more attractive and also produce great employees? There are many ways that this can be accomplished, most of them are rewards to the employee, but others that are just as important include the atmosphere and conditions at the workplace. This article will discuss just a few of the many possibilities you as an employer have to keep employee turnover low. For most employees, considering that they have an expectation towards the standard of living they have, a competitive salary is an important point. If you only pay minimum wages or never give raises and rewards, it is very unlikely to hold good employees that can make a lot more money somewhere else. To make their time worthwhile after hiring, you need to know what a competitive pay is and pay them either the average pay or slightly more. As for raises, raises together with evaluations will tell the employee that his or her effort and all the hard work he or she put into your company is appreciated. It also tells the employee how good his work is and what you will expect from him in the years to come. To produce a good employee, it is important to give the employee feedback on his work. Some companies reward their employees with bonuses for accomplished tasks or finished projects. Other companies will give their employees an award at the end of the month or year and generally attach a small bonus to that. Also consider a good benefit package. Many employees look for the benefits that companies offer to them and their family to make a decision whether they should work for this company or choose a different one. Often times, vacation is very important to employees. To be a motivated and good worker, employees need to spend time with their families or the things they love, like hobbies or sports. Yes, of course you would like them to work 60 hours for the 40 you pay, but consider this: an overworked overtired employee is most likely not able to work fast and efficient. That person also tends to be more error prone and unmotivated. Time off work to relax or regenerate is very important. Companies that offer ten days are often at the top of the list for employee turnover. Some companies offer flexible work times to accommodate for many different characters and situations at home. The employee that likes to come early and leave early versus the employee that likes to sleep long and then leave somewhat later feels just as welcome in this company or setting. Besides all these added factors, the work environment also plays a great role in producing great employees and reducing turnover. A respectful and good working environment is very important to keep employees happy and motivated. You know that a happy, motivated employee works better, faster and makes fewer mistakes.